The interview is another thing you can easily do and record as lead magnets. When you walk out of your room, you have an audiobook ready to be given out. You literally just need a recorder, a quiet place, the book, and a few hours of your time reading. The audiobook is another type of lead magnet that you can create easily and give out. All you need to do is to add your chapter for your audience and label it such that “Think and Grow Rich for Network Marketer” or “Think and Grow Rich for Business Owner” and then you can have your own book ready to giveaway. It’s great for you because you can just grab them, slap your label on them, and publish them as your own.įor example, one of the greatest books Think and Grow Rich by Napoleon Hill is in the public domain currently. At this moment, any creative materials in the United States created before 1923 are now in the public domain. If you’re not familiar with the public domain, they’re basically creative materials (like books, movies, plays, songs, photographs, instruction manuals, posters, courses, reports, etc.) whose copyright has expired, and therefore you can use them without needing permission. And, yes a new book is born.Ĭheck Out Lead Funnels Here 2. He just adds some comments on each funnel and writes the introduction chapter. It is basically a book, compiled with all examples of lead funnels that he collected from the past years. For example, Russell Brunson launched a new book called “Lead Funnels”. Example Booksįor example books or sometimes I call them swipe file collections of books compiled with other best-converting ads, email swipes, and sales funnels. Great, but how do I get started and create one? How long it takes for me to create one? In this section, I will show a few ways that you can create your lead magnet by today. I bet you might even have something already you could use, so ask yourself, “Do I have a valuable report I’ve written? Have I created any videos that would help solve a problem for my audience? Do I have a coupon I can give away?” How to create lead magnets?Īt this point, most probably you’re thinking. Use words like mistakes, secrets, cheatsheet, and finally revealed to add curiosity to your hook and focus on their pain points.ĭo you see how simple this is? Are you getting the power of lead funnels yet? As you continue to think about what you might create for your lead magnets, start jotting down ideas. Why? Because they feel the pain and would like to eliminate it. Moving away from pain is easier to convert than moving toward pleasure. So it is important to focus on these elements in your lead magnets or hook. These are all the reasons to make people buy. increase their popularity or social status.achieve greater cleanliness or hygiene to attain better health.Adding curiosity to your title so it creates a strong desire to get it.Interesting title to hook your audience.Ideally, your lead magnets should have these few elements. Sometimes, I would use the same lead magnet but different titles to target different people! Different people will resonate with different hooks and by using specific keywords that the group of people is using, it is easier to convert them. Writing a free ebook What Your Audience Want The key is: it doesn’t have to be hard! It’s actually really simple to create a lead magnet.Ģ.7 7. You might think it is scary if you had never done it before, and you might be sceptical about how can I create it. They’re the fastest kind of product to create, and they’ve done it in such a way that gives you an authority in your niche. One of the fastest ways to create lead magnet products is through information products. Because people will easily turn away when they saw a sales letter. It’s like building trust and relationships with them by providing free value upfront. When they receive value from you for free, they’re more likely to find out more about you. Lead magnets are built to create value for your prospects. They’re hooked to your lead magnets and would like to find out more information. Either they found you through ads or search, the reason they click on your link and landed on your landing page is that your lead magnets or key message resonated with them. Your audience will usually find you because they’re either struggling with a problem or are actively seeking out information. Which in this case, is to add to your email list. What does it mean for you? Ever heard about it? It literally means to attract/bait your audience with something valuable and lead them to do something you want. Think of the word “lead magnet” for a minute.
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